fuckyeahiceland:

One enterprising Icelander has created a computer programme that lets you design your own traditional Icelandic sweater. The sweaters, or loppapeysur, saw a resurgence of popularity in the early 2000s as one of the mainstay wardrobe articles of the so-called “cute generation”. They are also immensely popular with visitors to Iceland, as tourist-oriented wool shops will feature them prominently in their storefront windows.